They keep the fee.
- A salary and a slice of commission
- A patch you share with the office
- Their targets, their rota
Same skills. Same clients. A fraction of what you bill.
You win the instruction.
You do the work.
You keep 75%.
- 75% of every fee you earn
- An exclusive territory, yours to build
- Your goals, your diary
Same job. A completely different deal.
Move across to compare
A £500,000 home, sold at 1.25%, earns a fee of £6,250.
On the high street, you keep
£625
Yes, the high street pays a basic salary on top. The calculator compares the whole year, salary included.
Earn more than £100,000. Here's how.
For most employed agents, a six-figure income isn't a realistic goal, even for the best performers. Here, it's arithmetic.
You keep £4,688 of an average £6,250 fee. Add around £165 in conveyancing, mortgage and survey referrals, which are 100% yours. That's £4,853 a sale.
Twenty-one completions a year. Fewer than two a month. Using the skills you already have.
That's only the first step. In years two to four, with the momentum of your brand behind you, partners completing six to eight a month earn dramatically more.
Each bar is one completed sale. Hover or tap one to see where you'd be by then.
Illustration: £500,000 average sale, 1.25% fee, 75% to the partner, plus typical referral income. Before the licence fee, your own business costs and tax.
What actually changes when you leave.
What you keep
A basic salary and a small slice of the fees you generate.
75% of every fee. 100% of your referral and lettings income.
Your clients
Passed from valuer to negotiator to progressor. People they've never met.
One person from valuation to completion. You.
Your patch
Shared with colleagues, and the branch down the road.
An exclusive territory. No other Hortons agent competes with you in it.
Your name
You build the company's reputation. It stays when you leave.
You become the known local agent, with an established brand behind you.
Your time
Branch hours, a rota and Saturdays.
You decide where and when you work.
Your advice
Shaped by listing targets set above you.
Straight advice to clients, even when it costs you the listing.
Your support
A manager, and whoever is in the office that day.
Head office, a compliance team and more than 40 partners who want you to win.
Your risk
A steady salary every month.
No salary. Expect four to eight months before your first completions land.
We're not trying to attract everyone.
Adam Horton, founder- 4–8
Months to your first completions
You're leaving a salary behind. Most partners fund the gap from several places at once, and we'll show you how.
- 2–4
Completions a month, early on
If you can't see yourself reaching that level fairly quickly, self-employment probably isn't for you. If you can, most people earn more than they did employed.
- 1
Person responsible
Valuations one minute, sales progression the next, then your marketing. Hard work, in an industry you already know inside out.
Take your time. It's all here.
Nothing is held back for a sales call. Go wherever your questions are.
Watch: Everything you need to know
Adam Horton explains the whole partnership in one sitting. Watch it through, or jump straight to the part you care about.
You are about six months away from a completely different reality.
Territories are exclusive, so each one can only go once. Check yours, and Adam will come back to you personally.
